{ "slug": "aptean", "url": "https://apps.sectorgrowth.com/integrations/aptean/", "name": "Aptean", "vendor": "Aptean", "aliases": [ "Aptean Food and Beverage ERP", "Aptean Industrial Manufacturing ERP", "Aptean Made2Manage ERP", "Aptean Intuitive ERP" ], "website": "https://www.aptean.com/en-US/solutions/erp", "category": { "slug": "manufacturing-and-distribution-erp", "name": "Manufacturing and distribution ERP", "url": "https://apps.sectorgrowth.com/categories/manufacturing-and-distribution-erp/" }, "summary": "Aptean sells several ERPs under one name, some built on Business Central and some its own. Which one you run decides how HubSpot connects to it.", "answer": "Not from HubSpot or Aptean. The HubSpot App Marketplace lists one third-party app, Aptean Industrial Mfg SYNC, Data Lake, AI, MCP by Commercient, as of September 2026. For Aptean's Business Central editions we recommend a custom API integration on Business Central's API v2.0 with webhook subscriptions, at 70 to 150 build hours. The industrial editions start instead from the Web API Aptean documents for Made2Manage.", "nativeApp": { "status": "third-party", "name": "Aptean Industrial Mfg SYNC, Data Lake, AI, MCP by Commercient", "developer": "Commercient", "verifiedAt": "2026-09-28" }, "api": { "style": "rest", "auth": "oauth2", "webhooks": "partial", "changedSince": "partial", "sandbox": "unknown", "docsUrl": "https://learn.microsoft.com/en-us/dynamics365/business-central/dev-itpro/api-reference/v2.0/" }, "objects": [ { "source": "Customer", "hubspot": "company", "direction": "to_hubspot", "key": "Business Central customer number held in a custom HubSpot property", "notes": "The number survives a rename and matches what finance reports on." }, { "source": "Sales order", "hubspot": "deal", "direction": "to_hubspot", "key": "Sales order number", "notes": "Read only in HubSpot. The ERP keeps the order, the price and the stock." }, { "source": "Posted sales invoice", "hubspot": "custom", "direction": "to_hubspot", "key": "Invoice number, associated to the order" }, { "source": "Item", "hubspot": "product", "direction": "to_hubspot", "key": "Item number" }, { "source": "Lot numbers on a posted shipment", "hubspot": "custom", "direction": "to_hubspot", "key": "Shipment number plus lot number", "notes": "Read through a custom API page, as reference text only." } ], "approaches": [ { "kind": "custom", "fit": "recommended", "why": "On the Business Central editions, our service subscribes to Business Central's webhooks, reads API v2.0 for customers, orders and posted invoices, and adds a custom API page for the lot numbers on posted shipments." }, { "kind": "native", "fit": "possible", "why": "Commercient's third-party app is named for Aptean Industrial Manufacturing, so it suits that product with a standard mapping. Its runtime and its mapping belong to Commercient rather than to Aptean or HubSpot." }, { "kind": "ipaas", "fit": "avoid", "why": "An iPaaS sits under the same Business Central request limits as any other client and charges per task on every order line, so its cost grows with order volume while the mapping stays the same." } ], "connectionMethods": [ "api" ], "effort": { "discoveryHours": [ 10, 20 ], "buildHours": [ 70, 150 ], "buildBand": "70 to 150 hours", "typicalElapsed": "4 to 8 weeks" }, "pattern": "webhook-queue", "faqs": [ { "q": "Why does the Aptean edition we run change the HubSpot route?", "a": "Because Aptean sells ERPs on three foundations. Its Food and Beverage ERP is built on Business Central, its Food and Beverage ERP Enterprise Edition on Dynamics 365 Finance and Operations, and its industrial editions are Aptean products in their own right. Only the first has Microsoft's Business Central API underneath, so the edition decides the API, the effort and whether a marketplace app is relevant." }, { "q": "Is the Commercient app for Aptean built by Aptean?", "a": "No. Aptean Industrial Mfg SYNC, Data Lake, AI, MCP is published by Commercient, a third party, and its name points at Aptean Industrial Manufacturing rather than the food or process editions. Ask Commercient which edition it reads and which objects it maps before relying on it, because the support and the roadmap sit with Commercient." }, { "q": "Can HubSpot's Business Central app see Aptean Food and Beverage ERP data?", "a": "In principle it reaches the Business Central records underneath, such as customers, because Aptean builds its food ERP on Business Central, and our Business Central page covers what that app syncs. Fields Aptean's extensions add, such as lot details, are reachable only through API pages, either ones Aptean provides or custom ones, since Microsoft's API v2.0 covers Business Central's own records." }, { "q": "Does Aptean AppCentral connect to HubSpot?", "a": "Not in its documentation. AppCentral's integration guides connect Made2Manage with Aptean's own CRM, shipping, asset management, payments and EDI products. Aptean's integration platform publishes product events to registered webhook consumers, and its public repository says using the API requires a subscription to that platform. Whether a HubSpot service can subscribe is a question for Aptean." }, { "q": "What happens when an Aptean Business Central webhook is missed?", "a": "The nightly sweep catches it. Business Central holds each notification for thirty seconds, sends one collection notice when more than a thousand records change in that window, and drops subscriptions that go three days without renewal. Our service renews daily, reads collections by their filter, and re-reads anything changed since the last sweep." }, { "q": "Should lot and traceability data from an Aptean ERP reach HubSpot?", "a": "Only as reference. Aptean's enterprise food ERP tracks every ingredient forward and backward at lot level so a recall can be answered from the ERP's own trail. A copy in HubSpot would sit outside that trail. We carry the lot numbers a shipment contained, one way, so a rep can tell a customer what they received without HubSpot becoming a second traceability system." }, { "q": "How long does an Aptean and HubSpot integration take?", "a": "On a Business Central edition, 10 to 20 hours of discovery and 70 to 150 hours of build for five objects with webhooks, a renewal job, a nightly sweep and reconciliation. The industrial editions are scoped after Aptean confirms access to the Made2Manage Web API or an equivalent, because the reference is not public and the route depends on it." } ], "sections": [ { "depth": 2, "text": "Why teams connect Aptean to HubSpot", "anchor": "#why-teams-connect-aptean-to-hubspot", "url": "https://apps.sectorgrowth.com/integrations/aptean/#why-teams-connect-aptean-to-hubspot" }, { "depth": 2, "text": "What syncs", "anchor": "#what-syncs", "url": "https://apps.sectorgrowth.com/integrations/aptean/#what-syncs" }, { "depth": 2, "text": "Architecture", "anchor": "#architecture", "url": "https://apps.sectorgrowth.com/integrations/aptean/#architecture" }, { "depth": 2, "text": "Three ways to connect", "anchor": "#three-ways-to-connect", "url": "https://apps.sectorgrowth.com/integrations/aptean/#three-ways-to-connect" }, { "depth": 2, "text": "What breaks and how we prevent it", "anchor": "#what-breaks-and-how-we-prevent-it", "url": "https://apps.sectorgrowth.com/integrations/aptean/#what-breaks-and-how-we-prevent-it" }, { "depth": 3, "text": "An Enterprise Edition scoped as Business Central", "anchor": "#an-enterprise-edition-scoped-as-business-central", "url": "https://apps.sectorgrowth.com/integrations/aptean/#an-enterprise-edition-scoped-as-business-central" }, { "depth": 3, "text": "Subscriptions that lapse on day three", "anchor": "#subscriptions-that-lapse-on-day-three", "url": "https://apps.sectorgrowth.com/integrations/aptean/#subscriptions-that-lapse-on-day-three" }, { "depth": 3, "text": "A posting run that becomes one notification", "anchor": "#a-posting-run-that-becomes-one-notification", "url": "https://apps.sectorgrowth.com/integrations/aptean/#a-posting-run-that-becomes-one-notification" }, { "depth": 3, "text": "An upgrade that moves a lot field", "anchor": "#an-upgrade-that-moves-a-lot-field", "url": "https://apps.sectorgrowth.com/integrations/aptean/#an-upgrade-that-moves-a-lot-field" }, { "depth": 2, "text": "Our approach", "anchor": "#our-approach", "url": "https://apps.sectorgrowth.com/integrations/aptean/#our-approach" } ], "caseStudies": [], "guides": [ "https://apps.sectorgrowth.com/guides/choose-a-hubspot-integration-approach/" ], "status": "published", "verifiedAt": "2026-09-28", "updatedAt": "2026-09-28", "authors": [ { "name": "Prash", "role": "Lead of Technical Integrations and AI Solutions" } ], "sources": [ { "title": "Industry-Specific ERP Software by Aptean", "url": "https://www.aptean.com/en-US/solutions/erp" }, { "title": "AI-Powered Food ERP Software From Aptean", "url": "https://www.aptean.com/en-US/solutions/erp/food-erp" }, { "title": "Aptean Food and Beverage ERP Enterprise Edition | Microsoft Marketplace", "url": "https://marketplace.microsoft.com/en-us/product/dynamics-365-for-finance-and-operations-enterprise-edition/linkfresh.linkfresh365?tab=overview" }, { "title": "Tailored Process Manufacturing ERP Software", "url": "https://www.aptean.com/en-US/solutions/erp/process-manufacturing-erp" }, { "title": "AI-Enabled Manufacturing ERP Software", "url": "https://www.aptean.com/en-US/solutions/erp/aptean-industrial-manufacturing-erp" }, { "title": "Aptean Industrial Manufacturing ERP, WorkWise Edition", "url": "https://www.aptean.com/en-US/resources/product-capabilities/datasheet/aptean-industrial-manufacturing-erp-workwise-edition-product-datasheet" }, { "title": "Web API for Aptean Industrial Manufacturing ERP, Made2Manage Edition - Datasheet", "url": "https://www.aptean.com/en-US/resources/product-capabilities/datasheet/aptean-im-erp-made2manage-edition-web-api-datasheet" }, { "title": "AppCentral - Integrations", "url": "https://appcentral-docs.apteancloud.dev/AppCentral/integrations/" }, { "title": "GitHub - Aptean/integration-services", "url": "https://github.com/Aptean/integration-services" }, { "title": "Enterprise Food ERP for Large-Scale Operations", "url": "https://www.aptean.com/en-US/solutions/erp/products/aptean-food-and-beverage-erp-enterprise" }, { "title": "Aptean Expands ERP Leadership with Acquisition of WorkWise, LLC | Aptean.com", "url": "https://www.aptean.com/en-US/resources/pressroom/press-release/aptean-expands-erp-leadership-with-acquisition-of-workwise-llc" }, { "title": "API (v2.0) for Dynamics 365 Business Central", "url": "https://learn.microsoft.com/en-us/dynamics365/business-central/dev-itpro/api-reference/v2.0/" }, { "title": "Working with webhooks", "url": "https://learn.microsoft.com/en-us/dynamics365/business-central/dev-itpro/api-reference/v2.0/dynamics-subscriptions" }, { "title": "Using Service to Service Authentication", "url": "https://learn.microsoft.com/en-us/dynamics365/business-central/dev-itpro/administration/automation-apis-using-s2s-authentication" }, { "title": "Developing a custom API", "url": "https://learn.microsoft.com/en-us/dynamics365/business-central/dev-itpro/developer/devenv-develop-custom-api" }, { "title": "itemLedgerEntry resource type", "url": "https://learn.microsoft.com/en-us/dynamics365/business-central/dev-itpro/api-reference/v2.0/resources/dynamics_itemledgerentry" } ] }